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How to Reduce Payment Failures and Improve Cash Flow

How to Reduce Payment Failures and Improve Cash Flow

25 March 2025
9 min

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Let’s face it – payment issues are frustrating. No one wants to lose money over something as simple as an expired card or a mistimed charge. But the good news is, you’re not alone, and there are proven ways to take back control.

Payment failures can hurt your business. When transactions fail, you lose revenue, frustrate customers, and damage trust. However, there are ways to reduce payment failures and improve cash flow management.

In this guide, we’ll explore why transaction declines happen, how to prevent failed payments, and the best payment failure solutions. Whether you run a subscription-based business, an e-commerce store, or a B2B company, these strategies will help you increase payment success rates and boost your bottom line.

People searching for ways to reduce payment failures and improve cash flow are typically looking for effective strategies to enhance their business’s financial health. So, here are the key areas they focus on: smart retry logic, better customer communication, optimised payment processes, and improved receivables and forecasting. Let’s explore each area in detail.

💡 Did you know?

According to Mastercard, up to 15% of recurring card payments fail on the first attempt. And in subscription businesses, failed payments account for up to 30% of the overall churn.

Why Do Payment Failures Happen?

Understanding the ‘why’ behind failed payments can feel like detective work – but it’s essential if you want to solve the root of the problem.

There are many reasons why a payment might fail. Understanding these reasons helps you create a better strategy to reduce payment failures.

1. Insufficient Funds

One of the most common causes of transaction declines is a customer’s account not having enough funds.

2. Expired or Invalid Card Details

Customers often forget to update their payment details. Expired cards, incorrect card numbers, or outdated billing addresses can lead to payment failures.

3. Bank Security Measures

Banks use fraud detection systems to block suspicious transactions. Sometimes, they wrongly flag legitimate payments, leading to transaction declines.

4. Technical Errors

Glitches in payment gateways, downtime, or API failures can cause payment failures. Therefore, businesses must ensure their payment processing system is stable.

5. Insufficient Authorisation

Some payments fail because of authentication issues. For example, 3D Secure, strong customer authentication (SCA), and two-factor authentication (2FA) requirements can block payments if not completed properly.

How to Reduce Payment Failures

To make the strategies easier to digest, here’s a summary table of common payment failure challenges and practical solutions:

Summary Table: Payment Failure Challenges and Solutions

Challenge
Solution
Benefit
Failed payments due to timing
Smart Retry Logic
Increases recovery rate by retrying at optimal times
Card expiry or updates
Card Expiry Notifications
Encourages timely updates and reduces declines from outdated card details
Lack of customer awareness
Proactive Communication
Helps customers resolve issues quickly
Checkout abandonment
Streamlined, Mobile-Friendly Checkout
Boosts completion rates
Technical issues or errors
Real-Time Transaction Monitoring
Enables fast issue resolution
Fraud-related declines
Adjusted Fraud Settings + Adaptive Authentication
Prevents false positives and improves approval rates

Now that you understand the common reasons for transaction declines, let’s look at practical ways to prevent failed payments and increase payment success rates. Let’s explore each solution in more detail.

1. Implement Smart Retry Logic

Every business wants smoother payments – and smart retries are one of the easiest wins you can get. Instead of retrying payments at random, develop an intelligent retry system that attempts to process failed payments at optimal times. This approach considers the specific reason for failure and uses analytics to determine the best retry schedule.

💡 Did you know?

Research shows that smart retry logic can increase recovery rates by 30% or more compared to standard retry attempts.

2. Use Automated Payment Recovery

When a payment fails, don’t give up on the transaction. Set up automated payment recovery to retry payments. Many billing platforms, including BillPro, allow you to automate this process and recover failed payments without manual effort.

3. Enhance Customer Communication

Let’s be honest – poor communication can ruin even the best customer relationships. Send reminders before charging for recurring payments or subscriptions. Then, notify customers immediately when a payment fails, explaining the reason and providing clear instructions for resolution. Use multiple communication channels (email, SMS, in-app notifications) to ensure your messages reach the customer.

4. Optimise Payment Forms and Processes

Make it easy for customers to pay. For instance, implement real-time validation for payment fields to catch errors early. Offer multiple payment methods. Enable auto-fill and saved payment information features to reduce friction at checkout.

5. Use Card Expiry Notifications

Stay ahead of failed payments by automatically notifying customers when their card is about to expire or has already expired. These notifications prompt customers to update their payment details in time, helping you maintain a steady cash flow and avoid unnecessary interruptions. It’s a simple but powerful way to reduce payment declines and improve customer retention.

6. Optimise Fraud Prevention Settings

Banks often decline transactions flagged as risky. So, by adjusting fraud prevention settings, you can minimise false positives while keeping transactions secure.

7. Ensure a Smooth Checkout Experience

Complicated or slow checkouts can cause customers to abandon transactions. Therefore, use a simple, mobile-friendly checkout process to increase payment success rates.

8. Monitor Payment Failures

Regularly reviewing your failed transactions helps you identify patterns. If a specific payment method, country, or time of day results in frequent failures, adjust your strategy accordingly.

The Impact of Payment Failures on Cash Flow

It’s more than just a failed transaction – it’s a ripple effect that hits your revenue, your reputation, and your ability to grow.

Failed payments don’t just inconvenience customers – they directly impact your cash flow. A high payment failure rate leads to delayed revenue, increased chargebacks, and customer churn.

To improve cash flow management, businesses should minimise transaction declines and ensure a steady inflow of funds. One of the most effective ways to reduce failure rates is through automated recurring billing. Payment recovery strategies like automated retries and proactive communication can also help stabilise revenue.

💡 Did you know?

According to a study by Forrester, businesses that actively manage failed payments can increase revenue by up to 10% annually through better retention and reduced churn.

Cash Flow Improvement Strategies

Beyond solving payment failures, improving your cash flow requires a holistic view of how money moves in and out of your business.

1. Manage Receivables and Payables

Optimise the order-to-cash (O2C) cycle. Implement a centralised accounts receivables system and use data analytics to understand customer payment patterns. This helps you act quickly on late payments and predict future cash flow, as well as streamline payment reconciliation so you’re not chasing missing funds.

2. Review Pricing and Payment Terms

Examine your fee structures and make them transparent to reduce disputes and delays. Consider revising your payment terms – for example, offer shorter payment periods or discounts for early payments to accelerate incoming cash.

3. Optimise Inventory Management

Holding too much inventory can tie up capital. Therefore, use inventory management tools to forecast demand accurately, maintain optimal stock levels, and reduce storage costs.

4. Utilise Electronic Payments

Pay bills electronically to maximise the time you hold onto your cash. You can also use business credit cards with grace periods to delay outflows and manage working capital better.

5. Implement Cash Flow Forecasting

Use rolling forecasts and driver-based forecasting to adapt to changing business conditions. Forecasting tools help you plan for future needs and set long-term financial goals.

Payment Failure Solutions for Businesses

Here are some key payment failure solutions businesses should consider:

1. Smart Retries

As mentioned earlier, smart retries use data to determine the best time to attempt payment again. This can significantly reduce decline rates and recover revenue.

2. Customer-Friendly Dunning Management

Dunning management refers to the process of recovering failed payments. Send polite, friendly reminders instead of aggressive collection notices to keep customers engaged.

3. Real-Time Transaction Monitoring

Using real-time monitoring tools helps businesses spot failed payments instantly and take quick action.

4. Adaptive Authentication

Implementing adaptive authentication methods helps prevent fraud without blocking legitimate transactions.

5. Seamless Subscription Management

If you offer subscriptions, make it easy for customers to update their payment details via self-service portals.

Conclusion

If you’ve made it this far, you clearly care about strengthening your payment process – and that’s already a big step toward better business health.

Payment failures can be costly, but businesses can take action to reduce payment failures, increase payment success rates, and improve cash flow management. By implementing automated payment recovery, offering multiple payment options, using smart retry logic, and monitoring transactions, you can minimise lost revenue and keep your customers happy. More advanced solutions, like billing orchestration, can give you even more control.

On the cash flow side, reviewing payment terms, managing receivables, and forecasting future cash needs are essential to staying financially healthy.

If you’re looking for a powerful solution to manage payments efficiently, BillPro offers the tools you need. So, start optimising your payment process today!

FAQs

What is the most common reason for payment failures?

The most common reason is insufficient funds in the customer’s account. Other frequent causes include expired cards, incorrect card details, or fraud prevention blocks by banks.

How can smart retry logic help reduce failed payments?

Smart retry logic uses data to identify the best time to retry a failed payment. This increases the chance of success compared to random or manual retry attempts.

What tools can help improve cash flow?

Tools like cash flow forecasting software, centralised receivables systems, and inventory management solutions can help track and optimise how money flows through your business.

Is it worth using account updater services?

Yes – account updater services can reduce decline rates by automatically updating expired or replaced card details, improving payment success rates significantly.

How does BillPro support payment recovery?

BillPro offers automated payment recovery, smart retry logic, and real-time transaction monitoring, making it easy to recover failed payments and maintain steady cash flow.

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BillPro Limited is a company registered in Gibraltar under company number 115795. Registered office address Suite 1 Burns House | 19 Town Range | GX11 1AA | Gibraltar. BillPro Limited works with a number of Merchant Acquirers. These acquirers undertake the processing of card transactions. Businesses will be required to enter into and maintain a separate contract with an acquiring bank nominated by BillPro for the processing of card transactions. Under the contract with the acquiring bank, transaction charges and other fees will apply. Fees are described in the pricing section of our website are representative of the fees charged by our nominated acquirers, but may not be exhaustive.

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